Consumer Product Marketing Manager

Company:	Meta
Location:	San Francisco, CA, USA, Los Angeles, CA, USA, Remote in USA, Menlo Park, CA, USA, New York, NY, USA
Type:	Full-Time
Salary:	$158000 - $223000

Requirements

• 10+ years of professional experience in technology or internet technology, strategic marketing, product management, or management consulting
• Experience leading cross-functional teams through influence and driving resolution in the context of competing perspectives
• Analytical, data driven decision-maker with experience using deductive reasoning to simplify and communicate complex issues
• Organizational and interpersonal skills and experience setting priorities, problem-solving, multitasking and working independently in a dynamic, rapidly changing workplace
• Communication experience that is effective with technical, business, and external stakeholders
• Bachelor's Degree in Business, Marketing or Related discipline

Responsibilities

• Lead market assessment, quantitative analysis, qualitative feedback, and represent the requirements of the market internally with Product Management and Engineering
• Understand advertiser needs/requirements and product risk areas in order to prioritize recommendations to product, engineering, and design teams for new and existing products
• Drive cross-functional projects across Meta that build new innovative solutions for advertisers/marketers to ensure that products and solutions are incorporated into the platform in a consistent and strategic manner
• Ensure the right level of alignment, consistency and flexibility in approach across regional and vertical teams, with the goal of scaling impact while meeting market-specific needs
• Own go-to-market strategy for a portfolio of products and solutions by guiding cross-functional teams in developing client communications, product documentation, and positioning
• Drive successful go-to-market activations across multiple internal sales and partnerships teams by crafting effective messaging for a variety of audiences and enabling go-to-market teams at scale
• Partner with brand and integrated marketing on outbound marketing and advertising strategies and programs to drive awareness, adoption and long term engagement

Preferred Qualifications

• Direct experience in Product Marketing, partnering closely with Product teams
• Experience with consumer GTM strategies based on consumer driven insights
• Experience with consumer facing product launches and consumer campaigns
• Internet or technology industry experience
• International experience
• Copywriting experience

Benefits

• No benefits info provided.

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