Vice President – Specialty Retail Enablement – Amazon
Company | Brunswick |
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Location | Fond du Lac, WI, USA, Chicago, IL, USA, Vernon Hills, IL, USA |
Salary | $170700 – $286500 |
Type | Full-Time |
Degrees | Bachelor’s, MBA |
Experience Level | Senior, Expert or higher |
Requirements
- Bachelor’s degree in Business, Marketing, or a related field; MBA preferred.
- Minimum 15 years experience in category management, retail marketing or channel management, with a minimum of 5 years relevant Amazon channel experience.
- Demonstrated success in achieving revenue targets and managing multi-business PNL proformas to deliver profitable growth
- In-depth knowledge of Amazon commerce operational systems, including Vendor Central and Seller Central. Additional technical knowledge of other channel tools like Pacvue, Profitero, and Helium 10, or the like, preferred.
- Experience in business models with dual-distribution and the strategic acumen to manage and mitigate channel conflicts to maximize critical partnerships and deliver profitable business growth
- Exceptional leadership and change management skills, with experience leading cross-functional teams and c-suite executive-level communication.
Responsibilities
- Develop and execute strategies to achieve multi-million dollar revenue targets and optimal portfolio management of 5,000-10,000 product skus
- Coordinate with Business Unit Marketing, Sales, Category Management, Supply Chain & Procurement to align objectives and drive cohesive strategies that meet the business financial targets and priorities.
- Monitor financial performance, ensuring profitability and sustainable growth within the Amazon channel.
- Guide channel-specific product assortment planning, lead brand storefront management and merchandising to maximize channel performance, in line with the business units’ multi-channel strategy.
- Ensure channel product optimization and establish an agile operating model to maintain competitive product positioning in a highly dynamic space, partnering closely with business unit product teams and IT
- Oversee category and competitor trends analysis to inform ongoing strategy advancement
- Help to establish the operational playbooks for cross-business channel management & execution between business-side channel stakeholders and central merchandising, marketing, and analytics, in service of the channel target objectives as defined by the business.
- Guide end-to-end channel operations to ensure a matrixed organization of cross-functional leaders is maximizing channel potential, including financial planning, sourcing, inventory management, fulfillment, retail finance, IT, media management and compliance with Amazon’s policies.
- Foster relationships with Amazon representatives and the related service provider ecosystem, in partnership with business-side stakeholders.
Preferred Qualifications
- Experience with other major e-commerce platforms, such as Walmart Marketplace.
- Familiarity with digital marketing tools and analytics platforms.
- Background in OEM or merchant organizations with a focus on consumer goods.