Verbal Branding Associate

Verbal Branding Associate

Requirements

• A great education: a Bachelors of Arts or Bachelor of Science degree with demonstrated academic performance in writing and communications.
• Relevant experience: a minimum of 1 year of post-graduate, full-time experience, ideally with an ad agency, creative consulting firm, or in-house in marketing/creative services
• A portfolio or writing samples across a range of communications challenges, such as creative advertising campaigns, marketing collateral, long-form thought leadership, and conceptual copy
• Confusion tolerance: comfort with ambiguity and the ability to adapt, flex, and change directions given client, project, and team circumstances, understanding the ever-changing business world.

Responsibilities

• Collaborate with multidisciplinary teams to develop hypotheses, conduct audits and desktop research and formulate insightful and actionable recommendations for our clients.
• Generate creative ideas, from ideating name candidates for a new hotel, to creating voice persona hypotheses for a financial services leader, to writing copy and supporting the execution of brand launches and campaigns.
• Participate in problem solving sessions with a broad team of consultants and specialists, using both analytical and creative techniques to reach compelling results and create solutions.
• Own the development of verbal-related content, from presentations, to creative concepts, to deliverable production.
• Present findings to clients, share your points of view, and lead team discussions.
• Write clear and compelling market-facing copy, whether that is for a website, a campaign, or a piece of marketing collateral.
• Contribute to, and participate in, internal initiatives within the firm including IP development, marketing, training, and ongoing educational sessions.
• As time and workloads allow, contribute to the growth and success of non-profit clients through our Prophet 4 Non-Profit program, leading group discussions and in-field volunteer experiences.
• Support new business initiatives by designing recommended approaches and developing POVs supporting Prophet’s value proposition.

Preferred Qualifications

• Well-developed problem-solving skills and creative thinking
• Superior communication skills, both verbal and written
• Knowledge of, and passion for, brand, digital, and marketing strategy; and, how they impact business outcomes
• A curious mind with an unrelenting commitment to get to the answer, to test new concepts and approaches, learn new skills, and push others’ assumptions
• The ability to work independently in a fast paced and dynamic environment with limited supervision
• A team player who is adept at enhancing team success through active participation in internal and external client project teams