Strategist – Business Solutions

Strategist – Business Solutions

Requirements

• Minimum 1-2 years planning experience required, experience with multiple media channels preferred
• Solid understanding of media math, terminology and analytical tools (Vividata, ComScore, Point Logic amongst others)
• Proficient in Microsoft Office Suite (Excel, PowerPoint, Word)
• Effective verbal and written communication skills, problem solving mentality
• Professional demeanor and strong client relationship management experience
• Experience developing and presenting plan presentations

Responsibilities

• Manage the day-to-day media plan development, budgetary analysis, buy maintenance and implementation of campaigns, working closely with activation teams to ensure that media plans are executed smoothly
• Utilize knowledge and understanding of client’s products/services and industry to inform sound strategy and recommendations
• Effectively manage all daily tasks as well as guide development and education of Assistant Strategist
• Remain current on the status of media assignments and executions to inform weekly internal and client status reports, alerting appropriate management to any problems or delays
• Assemble and assess media posts, post campaign analysis, and competitive reports to inform future planning and recommendations
• Build and foster open communication with clients and media partners, serving as a key HMI contact
• Effectively guide development of Assistant Strategist within Horizon as well as the industry at large, educating Assistant on Horizon’s principles, industry and media trends
• Delegate and manage Assistant daily tasks, reviewing all finalized work for internal or client distribution
• Contribute to performance reviews of Assistant Brand Strategy, identifying strengths and areas for growth
• Participate in interview process for Assistant Brand Strategist role

Preferred Qualifications

• Experience with multiple media channels preferred