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Strategist
Company | Horizon media |
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Location | New York, NY, USA |
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Salary | $64350 – $80000 |
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Type | Full-Time |
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Degrees | Bachelor’s |
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Experience Level | Junior |
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Requirements
- Hungry to advance your knowledge of advertising, OOH and media principles through applied learning
- Willing to take initiative, be an active participant in team discussions
- An effective communicator who thinks strategically
- A problem solver with the ability to develop creative solutions
- Detail oriented with strong organizational skills
- Comfortable working with multiple timelines and deliverables; able to effectively manage your time
- Someone who thrives working both independently and within a team
- Comfortable working within large sets of data and numbers
- Results and solutions oriented; motivated and resourceful
- An advocate for and supporter of diversity, equity and inclusion
Responsibilities
- Contracting of approved plans, filing client signed authorizations
- Gather and distribute production material specs, based on plan parameters
- Distribute traffic instructions/posting instructions to vendors and ensure they are received by each vendor
- Follow up with vendor to ensure materials arrived, campaign posted on time and POP photos are provided
- Keep team updated on the status and timing of deliverables
- Collaborate with team to identify data and/or billing discrepancies and work to rectify
- Maintain a general understanding of account/client nuances
- Media planning including budget tracking, client decks, contracting, implementation, maintenance, and post buy attribution review
- Compile and prepare competitive data and target research for analysis to inform media strategy; begin to recognize patterns and trends
- Develop strong relationships with OOH vendors, direct team, and other internal HMI departments
- Coordinate vendor meetings
- Use prior knowledge to help guide Assistant through planning process and assist with day-to-day account maintenance
- Manage ongoing communication with senior leads, effectively relay issues and/or status updates in a timely matter
- Proactively stay abreast of OOH trends, vendor updates and relevant offerings
- Advance knowledge and learn about the media industry, Horizon Media, and our clients
- Participate in Horizon’s training programs, as well as other syndicated and proprietary training sessions (i.e. Excel Basics, Business Writing, Presentation Skills, and more)
Preferred Qualifications
- BA/BS Degree or relevant work experience
- 1-2 years media planning and buying experience
- Understanding of media planning terms and concepts
- Proficiency working within Microsoft Excel and PowerPoint