Strategic Partnerships Senior Associate – Google TV – Go-To-Market
| Company | |
|---|---|
| Location | Los Angeles, CA, USA, San Jose, CA, USA, New York, NY, USA |
| Salary | $106000 – $153000 |
| Type | Full-Time |
| Degrees | Bachelor’s |
| Experience Level | Senior |
Requirements
- Bachelor’s degree or equivalent practical experience.
- 4 years of experience in business development, partnerships, management consulting, or investment banking, in the Consumer Electronics, Auto, OEMs, Telecom, E-Commerce/Retail, Apps, Ads, Gaming, or Technology industries.
- 3 years of experience in digital advertising or a related field.
- Experience in connected TV markets, digital advertising platforms, networks, and technologies.
- Experience managing agreements or partnerships.
Responsibilities
- Drive advertiser success for Google TV tentpole programs by overseeing campaign planning, execution and by providing comprehensive campaign performance updates, including regular reporting and direct communication with sellers and advertising partners.
- Strengthen Google TV commercialization through strategic narrative updates, compelling packaging, creative program ideation and effective go-to-market initiatives.
- Work to align editorial programs with business generation efforts for a comprehensive portfolio of programs.
- Collaborate with internal stakeholders to ensure seamless campaign execution, encompassing regular Marketing Hygiene campaigns and sponsorships.
- Maintain partner campaign pipeline and pulse on business tracking via internal tools.
Preferred Qualifications
- Bachelor’s degree in Marketing, Communications, or a related field.
- Experience working autonomously in a dynamic, ever-changing, and collaborative environment.
- Ability to identify potential business opportunities, assess financial/business benefit, structure agreements, and discuss terms with strategic partners.
- Ability to successfully manage and execute digital advertising and editorial campaigns.