Strategic Marketing Engineer
| Company | Analog Devices |
|---|---|
| Location | Limerick, Ireland, Burlington, MA, USA |
| Salary | $Not Provided – $Not Provided |
| Type | Full-Time |
| Degrees | Bachelor’s, Master’s |
| Experience Level | Junior |
Requirements
- Bachelor’s or Master’s Degree in Electrical Engineering or Master’s in Business Administration with engineering background or equivalent
- 1+ years of experience in related product marketing, applications, strategic marketing, or business development role, ideally within the semiconductor, electronics, or technology industries
- Experience with articulating technical concepts and value propositions to customers and discussing system requirements
- Demonstrate leadership skills and self-starter mindset to drive new businesses
- Ability to work across a large organization and diverse teams
- Strong interpersonal and presentation skills
- Ability to travel for customer and partner meetings as required
Responsibilities
- Develop business strategies and drive growth plans by leveraging our automotive technology solutions in various markets
- Drive go-to-market strategies and execution plans for broad market enablement
- Collaborate with sales and cross function teams to drive pipeline growth and convert opportunities to design wins
- Define pricing strategies, product value messaging, new product roadmaps and promotions to accelerate business growth
- Engage with customers and ecosystem partners to identify the system requirements and challenges, translate the problem statement into solutions comprising ACE technologies and ADI signal chains
- Investigate and develop business in emerging markets and applications to expand SAM and drive future growth
- Perform market intelligence including trends and competition analysis to drive data-driven decisions and strategies
- Support leadership team in forecast and business reporting
Preferred Qualifications
- Demonstrate strong business acumens with awareness of best marketing, research, and business planning practices
- Strong knowledge of solutions or applications in Audio, video, high-speed connectivity technologies, Mixed-signals and sensors, and experience in Industrial, Automotive, Defense or Consumer markets will be a plus
- Experience with Go-to-Market strategies and brand building
- Track record of working cross functionally with business units, digital/ecommerce, ecosystem partners and sales