Sr. Portfolio Marketing Manager
Company | Omnicell |
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Location | Pittsburgh, PA, USA |
Salary | $Not Provided – $Not Provided |
Type | Full-Time |
Degrees | |
Experience Level | Expert or higher |
Requirements
- Be customer obsessed.
- Understanding of portfolio marketing strategies, product lifecycle management, and how to align various marketing initiatives with overarching business goals.
- Familiarity with developing and executing go-to-market (GTM) strategies, including product launches.
- Understanding of brand messaging and positioning strategies to ensure consistency across all marketing efforts.
- Ability to work effectively with cross-functional teams (e.g., product development, sales, customer success, etc.) to align marketing initiatives with broader company objectives.
- Skilled at leading, mentoring, and motivating a diverse team of marketing professionals and stakeholders.
- Proficient in managing expectations of key stakeholders, providing regular updates, and ensuring alignment on project goals.
- Strong analytical skills to assess the performance of marketing initiatives and make data-driven recommendations for improvements.
- Ability to think strategically and develop marketing initiatives that align with the company’s long-term goals and objectives.
- Ability to work both independently and in a team-oriented environment.
- A clear communicator with demonstrated capabilities to distill complex concepts into simple but powerful visuals and stories.
Responsibilities
- Create and refine portfolio-level messaging and positioning that differentiate our offerings in the market.
- Representing Marketing, participate in and be accountable in cross functional initiatives, representing the voice of Marketing.
- Manage multiple Marketing processes, ensuring a consistent process through communicating and preparing stakeholders.
- Be the subject matter expert for Marketing’s role in the Product Lifecycle Process.
- Collaborate with product management, sales, and other stakeholders to align marketing efforts with business objectives.
- Develop and maintain marketing content and sales tools.
- Foster a culture of creativity and excellence.
- Build and maintain strong relationships with external partners and vendors.
- Stay up-to-date with industry trends and best practices to ensure the company remains competitive.
- Ability to work in a fast-paced, dynamic environment and manage multiple projects simultaneously.
Preferred Qualifications
- MBA preferred
- Demonstrated project management and collaboration skills across functional groups
- Excellent Microsoft Office skills and advanced proficiency in PowerPoint and Excel