Sr. Marketing Program Manager
| Company | Adobe |
|---|---|
| Location | San Francisco, CA, USA, San Jose, CA, USA |
| Salary | $110800 – $209500 |
| Type | Full-Time |
| Degrees | Bachelor’s |
| Experience Level | Senior |
Requirements
- Bachelor’s degree or equivalent experience
- Minimum of 5-8 years of program/project management experience preferably with a marketing management background
- Proven track record of successfully planning, completing, and optimizing marketing programs to drive business results
- Strong project management skills, with the ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment
- Knowledge and experience with Microsoft Excel, SharePoint, JIRA, and Wiki (Adobe Workfront experience highly desired)
- Excellent business partner management and presentation skills
Responsibilities
- Develop and implement comprehensive marketing programs to support company objectives, including product launches, campaigns, and customer retention initiatives
- Collaborate with cross-functional teams, including marketing channel partners, product, and our internal Studio team, to ensure alignment and successful execution of marketing programs
- Define program objectives, milestones, and success metrics, and regularly track and report on performance against goals
- Work together with collaborators to develop and maintain program strategies aligned with business goals and marketing briefs
- Establish a schedule for reviewing and approving work, including reviews with the core team, collaborators, and partners
- Ensure content production plan maps to a communications plan, customer journey, deliverables, and regional needs
- Participate in creative reviews; assess work through the lens of production, talent/licensing, and budget implications and provide guidance accordingly
- Oversee the flow of production reviews and approvals
- Schedule meetings, take notes, and ensure they are properly distributed afterward
- Update proper documentation for marketing programs
Preferred Qualifications
- Driver – Take charge. Get things done. Operate effectively and autonomously
- Organized – A planner who brings order and resolve to a fast-paced environment with matrixed organizations
- Articulate – Ability to work well with both technical and non-technical individuals up and down the org, capable of absorbing large amounts of information and the ability to distill it down to the essentials
- Quality – Attention to detail and a proven track record of successful delivery of complex global projects
- Flexible – Ability to juggle several projects and shift priorities as needed
- Creative – Exhibiting an innovative, forward-thinking approach to problem-solving