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Social Media Marketing Manager

Social Media Marketing Manager

CompanyNexus
LocationSan Francisco, CA, USA
Salary$Not Provided – $Not Provided
TypeFull-Time
Degrees
Experience LevelJunior, Mid Level

Requirements

  • Proven experience managing social media channels, ideally within the Web3 or technology sector.
  • Strong understanding of blockchain, cryptocurrency, and Web3 concepts, with the ability to translate technical topics into engaging content.
  • Exceptional communication and copywriting skills.
  • Proficiency with social media management tools and analytics platforms.
  • Creative mindset with the ability to brainstorm and execute unique content ideas.
  • A keen eye for detail and a strong aesthetic sense for visual content.
  • Ability to multitask, manage deadlines, and adapt to a fast-paced environment.
  • A self-starter with a passion for storytelling and community engagement.
  • Embrace AI as a core part of how you work, think, and build.

Responsibilities

  • Develop and implement a comprehensive social media strategy across platforms such as X, LinkedIn, Instagram, and emerging channels relevant to the Web3 space.
  • Create, schedule, and publish high-quality, engaging, and shareable content that resonates with our target audience.
  • Collaborate with the Community and Brand teams to align messaging and maximize the impact of campaigns.
  • Monitor social media trends, conversations, and sentiment, and proactively participate in relevant discussions.
  • Track and analyze the performance of social media initiatives using KPIs and analytics tools, optimizing efforts based on data insights.
  • Engage directly with our community, answering questions, addressing concerns, and fostering positive interactions.
  • Work closely with the design team to produce visually appealing and on-brand content, including graphics, videos, and animations.
  • Support cross-platform campaigns, including product launches, events, and other marketing initiatives.
  • Stay updated on the latest Web3 and blockchain developments to inform content strategy and ensure relevance.

Preferred Qualifications

  • Experience with influencer marketing and partnership campaigns.
  • A portfolio showcasing successful social media campaigns or content creation.
  • Familiarity with SEO best practices for social media.
  • Background in event promotion or live social media coverage.