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Social Media & Marketing Coordinator
Company | STUDS |
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Location | New York, NY, USA |
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Salary | $60000 – $75000 |
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Type | Full-Time |
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Degrees | Bachelor’s |
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Experience Level | Junior, Mid Level |
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Requirements
- 2-3 years of Social Media Experience
- Bachelor’s degree, Marketing or related field preferred
- Hybrid work schedule (3 days in office, 2 remote)
- Must be willing to visit local Studs Studios for content capture
- Must have a strong understanding of the social media space, the social communities, conversations, and trends. TikTok in particular
- Ability to create engaging content (images and video) that align with brand look and feel, bring new ideas to the team, and thrive in a highly collaborative environment
- Proficient in iMovie, CapCut or similar tools & techniques needed for designing social-first content
- Passion for brand-driven growth and for social and content is required
- A “no task is too small” attitude
- Proactive with strong communication skills, both written and verbal; cross-functional collaborator
- Excellent attention to detail and very organized
- Driven, creative problem solver that consistently acts with integrity and speaks up
- Owner’s mindset, with the ability to approach feedback and problems with a positive attitude
Responsibilities
- Manage the day-to-day social content calendar, including scheduling, posting, and performance tracking, in partnership with the Senior Brand & Social Manager
- Develop and execute TikTok and Instagram Reels content that reflects brand tone, leverages trends, and drives audience growth and engagement
- Lead community management across platforms—responding to DMs, commenting on relevant content, and reposting to IG Stories
- Coordinate in-office and studio content shoots to capture channel-specific assets that drive engagement and reinforce brand authority
- Source and book influencers and content creators for piercing appointments; manage communications, scheduling, editing rounds, and content delivery
- Draft content briefs for creator and influencer campaigns to ensure clear expectations and brand alignment
- Support monthly reporting by compiling social performance insights and contributing to recommendations for continued growth
- Partner with the Senior Brand & Social Manager to track influencer and content creator spending against budget
- Support marketing initiatives tied to new studio openings, in-studio events, and other brand moments
- Assist in coordinating and sourcing marketing materials for in-studio activations
- Contribute ideas and support execution of creative assets for paid media and email campaigns
- Help plan and coordinate photoshoots, including scheduling, working cross-functionally with Merchandising, and liaising with models and vendors
- Support post-production efforts including file organization and asset distribution
Preferred Qualifications
- Bachelor’s degree, Marketing or related field preferred