Social Media Manager – Brand & Digital Marketing

Social Media Manager – Brand & Digital Marketing

Requirements

• 5+ years in social media marketing, with a focus on B2B SaaS brands
• Significant writing and editing skills, high standards and attention to detail
• Up-to-date knowledge on emerging social media trends, best-performing content formats including video, platforms and monitoring tools
• Strong analytical skills, ability to communicate insights clearly and proven track record in making data-driven decisions to continually optimize performance, and adapt channel and content strategies
• A bachelor’s degree or equivalent related working experience is required

Responsibilities

• Refine, manage and execute Collibra’s social media strategy and calendar for all social channels
• Recommend, develop and execute strategic social media programs, and contribute to integrated campaigns that support sales, marketing and corporate objectives
• Lead Collibra’s social media presence on all channels including LinkedIn, X, Facebook, Instagram and YouTube
• Lead and manage Collibra’s employee social advocacy program, using Hootsuite
• Interact and engage with audiences in a relevant, timely and on-brand manner, helping establish and build relationships with influential voices relevant to the business
• Monitor performance reports and track growth metrics, create and share social reports monthly, and identify and action opportunities for improvement
• Draft weekly executive social posts, building relationships with senior leaders and learning their voices

Preferred Qualifications

• A strategic thinker who always seeks new ways to utilize social platforms
• A strong communicator both online and in-person
• A team player who operates well in a fast-paced environment
• Creative and a natural storyteller who intuitively knows what great content looks like for the B2B tech space