Social Media Coordinator
Company | ABC Fine Wine & Spirits |
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Location | Orlando, FL, USA |
Salary | $Not Provided – $Not Provided |
Type | Full-Time |
Degrees | |
Experience Level | Junior |
Requirements
- 1–2 years of experience in social media marketing or content creation.
- Strong writing and storytelling skills that can relate to multiple generations.
- Video shooting/editing skills (you don’t need to be a cinematographer, but you should know lighting and transitions).
- A knack for memes, pop culture, and what’s trending.
- Familiarity with Sprout Social, Meta Business Suite, and a willingness to learn more tools and platforms.
- Hyper-organization skills. Color-coded calendars? Chef’s kiss.
- Experience working cross-functionally with other marketing teammates.
- Comfortable being in front and behind the camera.
- Proofreading is part of the party—your work is in the spotlight, and we like it polished and typo-free.
- Wine/spirits knowledge is a plus—but curiosity and a love for a good happy hour work too.
Responsibilities
- Create and schedule posts across all major platforms—Instagram, Facebook, YouTube, TikTok, X, Pinterest, and more.
- Add detailed daily posts including creative and copy for five platforms, tailored to each audience.
- Plan, shoot, and edit engaging Reels and Stories that make people stop scrolling and start sipping.
- Bring fresh, original and impactful ideas to the table that align with trends, holidays, and company goals.
- Storyboard from quick memes to multi-part campaigns, sketching out the story before recording.
- Film and edit content using tools like CapCut, Canva, or Premiere.
- Collaborate with team members and get final eyes on every post before it hits the feed.
- Use Sprout Social for auto-scheduling, tagging, and analytics.
- Respond to comments and engage with the community.
- Monitor organic performance and adjust strategy accordingly.
- Create Facebook Events for tastings, meet-and-greets, or any excuse to gather and sip.
- Manage fun, compliant contests using SweepWidget and other tools.
- Engage with new audiences and grow reach with intention.
- Respond to Google Reviews in a human manner, representing the brand with class and sass.
- Stay updated on trends, audio, filters, and meme formats.
Preferred Qualifications
- Creative thinker with a strong eye for trends and visual storytelling.
- Comfortable on-camera and behind it—filming, editing, and directing.
- Excellent organizational and planning skills (you live by your content calendar).
- Strong communication skills and ability to work collaboratively across teams.
- Team oriented and self motivated.
- A good sense of humor and love for food, drinks, and pop culture is a major plus.