Senior Staff Researcher – Customer Insights
Company | PrizePicks |
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Location | Atlanta, GA, USA |
Salary | $Not Provided – $Not Provided |
Type | Full-Time |
Degrees | Bachelor’s |
Experience Level | Expert or higher |
Requirements
- A bachelor’s degree in Psychology, Behavioral Science, Human-Computer Interaction, or a related field (advanced degrees may substitute for some professional experience).
- At least 10 years of research experience, with at least 4 years as an in-house researcher in the gaming industry.
- Proven ability to design and execute research initiatives addressing product and business strategy challenges, with a track record of owning large-scale high-visibility projects independently.
- Masterful understanding of game design principles, product strategy, and how they intersect with consumer needs and behaviors.
- Experience collaborating with game and product development teams across the entire product lifecycle, from concept to live operations.
- Strong track record of connecting research to strategic business impact.
- Expertise in qualitative and quantitative primary research methodology (e.g., interviews, focus groups, surveys, ethnography/netnography, behavioral analysis), with deep proficiency in at least one area.
- Familiarity with statistical techniques such as regressions, correlations, and factor analyses.
- Ability to synthesize complex findings into clear, actionable recommendations.
Responsibilities
- Lead impactful research initiatives to uncover behavioral drivers, player psychology, and decision-making processes to shape product and business strategies.
- Design and execute research studies using diverse methods (e.g., interviews, focus groups, surveys, behavioral data analysis) to generate actionable, proprietary and future-focused insights.
- Partner with analysts, designers, and other stakeholders to translate insight into frameworks and recommendations that guide the strategic direction of our games and digital experiences.
- Present and socialize findings through clear, impactful communication and foster strong relationships to directly influence decision-making at all levels of the organization.
- Surface and champion market-defining opportunities through in-app and game experiences tailored to customer needs, motivations, and evolving behaviors uncovered through your research.
- Mentor cross-functional teams and improve research infrastructure to elevate organizational research capabilities.
Preferred Qualifications
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No preferred qualifications provided.