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Senior Project Manager – GTM Launch
Company | Pure Storage |
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Location | Santa Clara, CA, USA |
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Salary | $176000 – $265000 |
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Type | Full-Time |
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Degrees | Bachelor’s |
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Experience Level | Expert or higher |
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Requirements
- Bachelor’s degree required
- 10+ years of experience in B2B technology with a focus on product launches, program management, project management and/or product marketing
- Relentless and extremely high bar for operational excellence
- Self-starter that has bias for action – both at an individual and cross functional level
- Ability to understand technical concepts for features and new products and create messaging and copy with the support of product management and product marketing teams
- Strong understanding of launch methodology with experience delivering major and minor product releases across traditional and SaaS platforms
- Excellent organizational and prioritization skills with the ability to manage multiple projects simultaneously
- Proven experience working effectively in a changing environment; adaptable and resilient, working towards solutions during times of change
- Strong interpersonal and team skills: a collaborative self-starter with the ability to influence and support others
- Strong familiarity with the B2B marketing funnel and customer acquisition process as well as experience marketing to Strategic Accounts and Enterprise segments leveraging intent signals, targeting and ABM tactics
- Strategic and analytical thinker with exceptional execution, and problem-solving capabilities
- Excellent verbal and written communication skills and the ability to clearly communicate strategy and rationale. work well across all departments.
Responsibilities
- GTM prioritization and launch coordination that align to campaigns, field & partner readiness, product readiness
- Lead and facilitate various functional groups across Pure to help plan, prepare, and execute against key business objectives
- Work with product, marketing, sales, partner and lines of businesses to build out various launch motions, effectively coordinating launch strategy with last mile operational execution
- Work with product management and product marketing teams to create messaging and copy via blogs and emails for ongoing Always-on launches
- Define clear functional group swim lanes, RACIs, and streamlined BOMs across a variety of launch payload items
- Develop and continually optimize a comprehensive launch process that orchestrates product releases into GTM and campaign planning across sales, marketing, product management and other key sponsors
- Project manage the delivery of our products across multiple product lines, holding cross-functional teams accountable
- Contribute and lead communications for varying levels of launches at both an executive and stakeholder message
- Build out KPIs, metrics, and reporting that effectively measures and then synthesize/summarizes the success of a launch including GTM success, delivery of assets, and on-time delivery
- Work with product marketing teams across the BUs to thread launch management process into product roadmaps
- Work with marketing to coordinate product launch content into campaigns
Preferred Qualifications
No preferred qualifications provided.