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Senior Partner Marketing Manager
Company | Druva |
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Location | Santa Clara, CA, USA |
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Salary | $169000 – $237000 |
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Type | Full-Time |
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Degrees | |
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Experience Level | Senior |
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Requirements
- 5+ years experience in partner marketing, demand gen experience a plus
- Experience owning marketing programs above and beyond the execution with full life-cycle project management: demand generation, sales enablement, partner enablement, content, analytics, lead management, etc.
- Must be comfortable meeting directly with executives and represent the company professionally
- Able to operate in a fast-moving, sometimes ambiguous, environment. Demonstrated experience in building event programs across the country, including running multiple events consecutively
- Must like to work in a collaborative environment with team goals. This is a cross-functional role that builds and maintains ongoing communications with the partner and field team, marketing peers, product, and the partner
- Proven track record of building successful partnerships with internal stakeholders to craft programs that are metrics-driven in their approach
- Loves diverse work assignments and enjoys the opportunity to learn new things, try new approaches
- Open to travel as needed
Responsibilities
- Play a key role in amplifying Druva GTM activities with and through various strategic partners (AWS, Microsoft, Dell etc.), security partners (Palo Alto Networks, Splunk, Crowdstrike etc.), as well as integrating partner activities back into Druva GTM initiatives
- Manage key partner programs with each ecosystem partner, delivering on leveraging joint MDF, joint business goals, marketing initiatives, joint collateral, enablement and joint investments. Maintain a deep understanding of partner business strategies and their marketing plans and how Druva can work with and leverage. Support Marketplace led GTM initiatives at each partner
- Develop and roll out end-to-end integrated partner marketing campaigns in collaboration with other Marketing and Sales teams (Demand Gen, Channel, Product Marketing, Partner sales etc.), across all partner routes
- Work with product marketing to develop joint messaging, solution briefs, slide presentations, web and social content, etc., defining each partnership
- Work with the ecosystem partner across key tradeshows and events to plan, manage and drive on the ground activity in support of driving awareness and pipe
- Able to deliver on a data driven approach with comfort level analyzing data to support strategy and planning, working with BI team to create partner specific reporting, working with partner on tracking progress and reporting KPI’s
Preferred Qualifications
No preferred qualifications provided.