Skip to content
Senior Marketing Manager – Project Management & Martech
| Company | Aircall |
|---|
| Location | Seattle, WA, USA |
|---|
| Salary | $130000 – $150000 |
|---|
| Type | Full-Time |
|---|
| Degrees | |
|---|
| Experience Level | Senior, Expert or higher |
|---|
Requirements
- 5-10 years of experience in B2B SaaS marketing, with a deep focus on demand, martech, marketing performance, and operational excellence.
- Proven track record in driving marketing performance through cross-functional collaboration.
- Strong analytical mindset with expertise in marketing attribution, pipeline forecasting, and data-driven decision-making.
- Experience managing complex martech stacks, including platforms like HubSpot, Salesforce, Marketo, HockeyStack, Bizable, 6sense, and automation tools.
- Demonstrated experience in marketing budget ownership, ensuring optimal investment allocation.
- Exceptional leadership skills with the ability to drive change and influence at all levels of the organization.
- Passion for process optimization, marketing efficiency, and customer engagement.
Responsibilities
- Drive marketing performance by aligning cross-functional initiatives that impact acquisition, pipeline acceleration, and conversion rates.
- Lead collaboration between Marketing ops, sales, product, demand generation, product marketing, growth, and regional marketing teams to create seamless, integrated processes.
- Leverage data-driven insights to optimize overall marketing spending and improve business outcomes.
- Refine and implement marketing analytics, reporting frameworks, and attribution models to measure effectiveness.
- Oversee lead management processes, ensuring seamless marketing and sales alignment.
- Partner with RevOps to optimize funnel performance, lead scoring, and lifecycle marketing initiatives.
- Own the marketing budget, ensuring efficient allocation of resources to drive maximum ROI and growth.
- Own the marketing technology roadmap, ensuring a best-in-class stack that scales with business needs.
- Oversee CRM, automation platforms, and data integration to drive personalization and efficiency.
- Enhance trigger-based email capabilities and customer engagement automation.
- Act as a right hand to the CMO, helping shape marketing’s strategy and operational excellence.
- Mentor a high-performing cross-functional marketing team.
- Identify and implement process improvements to increase efficiency and scalability in marketing workflows.
- Collaborate with product marketing, growth, and regional marketing teams to ensure consistent execution of global initiatives.
Preferred Qualifications
No preferred qualifications provided.
