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Senior Marketing Campaign Operations Specialist
Company | Dataiku |
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Location | New York, NY, USA |
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Salary | $110000 – $130000 |
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Type | Full-Time |
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Degrees | |
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Experience Level | Senior |
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Requirements
- at least 2-4 years of experience working in marketing operations supporting mid to large marketing organizations
- understanding of B2B marketing (online, offline, ABM) and experience building and maintaining automation systems
- in-depth experience with marketing automation tools and marketing technology (bonus if you have experience using Hubspot, Salesforce, Tableau)
- detail-oriented and driven by deliverables
- experienced project manager and committed to building long-term relationships with stakeholders
- demonstrated ability to use data to drive decision-making
- comfortable both working operationally in the tools and formalizing high-level frameworks
Responsibilities
- Auditing current systems and processes, identifying opportunities for transformation
- Acting as the first line of defense between marketers and our campaign
- Working with marketers to identify pain points and create projects to address them
- Becoming the liaison between Ops and the Demand Gen teams, helping define and scope overlapping projects
- Owning and managing our Marketing Enablement program in Mindtickle
- Building out our Campaign Analytics dashboards in concert with our Analytics team
- Soliciting lead quality feedback from BDR leaders, and adjusting scoring rules in kind
- Optimizing and consolidating our HubSpot workflows to decrease processing time
Preferred Qualifications
- experience using Hubspot
- experience using Salesforce
- experience using Tableau