Senior Manager – Strategy
Company | Walmart |
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Location | Bentonville, AR, USA, San Bruno, CA, USA, Union City, NJ, USA |
Salary | $90000 – $234000 |
Type | Full-Time |
Degrees | Bachelor’s |
Experience Level | Senior |
Requirements
- 7+ years of experience in strategic event management
- 5+ years experience within digital advertising
- Budgeting and timeline management experience
- Ability to travel to assigned events
- Bachelor’s degree in business, hospitality, communications or related field and 4 years’ experience in project management, hospitality, communications, event management or related field OR 6 years’ experience in project management, hospitality, communications, event management or related field.
Responsibilities
- Oversee end-to-end logistical execution for an annual roster of events.
- Create impactful event activations that achieve and measure targeted goals.
- Create and lead event planning timelines inclusive of kick-off meetings, briefings with internal attendees, creative briefings for brand managers and creative teams. Ensure all deadlines are met.
- Cultivate important relationships for crucial collaboration– aligning multiple different partners around the vision for each event you produce.
- Work with brand team to build customer-facing event communications including invitations, agendas, onsite collateral, and signage.
- Oversee the creation of an always-up-to-date master PowerPoint presentation for each event that outlines every detail.
- Identify and secure venues through comprehensive sourcing, detailed site visits, and strategic selection to ensure the perfect fit for every event.
- Evaluate vendor services and venues according to industry standards and client requirements; communicate and gain agreement on recommendations.
- Negotiate contracts for hotels, venues and vendors, including F&B, any/all audio-visual elements appropriate for events.
- Registration/list management (e.g., invite lists, attendee management, rooming lists, name badges in partnership with lead development representatives).
- Be the on-site leader to coordinate vendors, assist internal attendees, welcome guests, and promptly resolve issues in real-time.
- Create post event follow ups and surveys to measure and document success.
- Manage invoice payment and post event reconciliation.
- Gather insights from each activation and provide recommendations to enhance future events, improve outcomes, and increase efficiencies.
Preferred Qualifications
- Event Planning
- Preparing and executing budgets
- Profit and Loss (P&L) Accountability