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Senior Manager Demand Generation DM+C and Axe

Senior Manager Demand Generation DM+C and Axe

CompanyUnilever
LocationToronto, ON, Canada
Salary$Not Provided – $Not Provided
TypeFull-Time
Degrees
Experience LevelSenior, Expert or higher

Requirements

  • Experience (+/- 8yrs) in the Marketing function, with a good balance between mix development AND local marketing/operations
  • Knowledge developing and executing Brand Marketing Plans across channels, with a special focus on Digital and Data Driven Marketing
  • Strong Strategic Influence and resilience to align and manage key stakeholders
  • Ability to prioritize opportunities, workplans and his/her own time
  • Ability to switch from a short-term / operations / execution mindset to a more long-term / strategic mindset
  • Strong Team leadership skills both with direct reports AND with local, regional & global cross-functional teams
  • Strong team development / coaching skills
  • Previous experience in Beauty Personal Care Canada is a plus

Responsibilities

  • The delivery of the AXE Personal Care + DMC Deos Canada P&L (top and bottom line target delivery), including BMI management
  • The development and execution of digital-first Brand Marketing Plans with highly engaging content and leveraging data to drive relevance among specific audience segments
  • All local marketing / operations responsibilities, incl. but not limited to S&OP, IAT mgmt., Customer Presentations & Engagements, etc.
  • Shaping and ensuring the timely delivery of the 12 Quarter Activity Roadmap for the brands in Canada, in partnership with the North America brand team
  • Management and coaching of an Associate Brand Manager and an Assistant Brand Manager reporting directly to him/her
  • Responsible for maximizing partnership with NBA + MLSE (Toronto Raptors), to step-change growth for Men’s Personal Care portfolio

Preferred Qualifications

  • Previous experience in Beauty Personal Care Canada is a plus