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Senior Graphic Designer
Company | Stanley Black & Decker |
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Location | Towson, MD, USA |
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Salary | $75800 – $136400 |
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Type | Full-Time |
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Degrees | Bachelor’s |
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Experience Level | Senior |
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Requirements
- 4-year degree or equivalent experience
- 4+ years’ work experience with an in-house marketing team or advertising agency
- Proficiency in all applicable MAC software (Adobe Creative Suite – Photoshop, Illustrator, InDesign; MS Office)
- Must have an eye for color, detail, typography and composition
- Strong conceptual and creative thinker with the ability to generate big ideas
- 360° thinker with consumer touchpoint awareness — online, social media and in-store
- Experience with preparing graphics for print / pre-pressing artwork
- Experience with social media content creation (Instagram, Facebook, LinkedIn)
- Experience with digital advertisement and E-Commerce graphic design
- Portfolio with relevant work experience and examples required
Responsibilities
- Collaborating with art directors and brand strategists to develop engaging visuals and graphics content for various platforms
- Concepting and executing: E-commerce graphics, social media graphics, digital ads, e-mail graphics, in-store displays and merchandising for retailers, packaging templates, event and tradeshow graphics and traditional print sales collateral
- Ensuring all necessary information is provided before starting a project
- Maintaining consistent representation of our brands in the market
- Establishing and maintaining various graphics templates and visual guidelines for our brands
- Collaborating with cross-functional creative teams (copywriters, digital visualizers, photographers)
- Organizing and maintaining graphic assets and artwork files
- Work alongside other internal graphic design teams on select projects to provide project oversight, art direction and feedback
- Interpret creative briefs to create customer-focused positioning and creative
- Use brand guidelines to design brand-accurate marketing materials
Preferred Qualifications
- Experience managing and tracking tasks in Workfront a plus
- Experience with motion graphics / light animation skills is a plus