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Senior Global Event Marketing Manager

Senior Global Event Marketing Manager

CompanyKeeper Security
LocationOregon, USA
Salary$Not Provided – $Not Provided
TypeFull-Time
Degrees
Experience LevelSenior

Requirements

  • 5+ years of experience in event marketing, preferably with a SaaS company
  • Experience working with channel partner (resellers, distributors) sales teams and executing both to-channel and through-channel events
  • Experience delivering successful small and large-scale events on-site and online
  • Ability to drive complex, multi-stakeholder and cross-team programs
  • Results-driven self-starter who strives for excellence
  • Confident team-player with the ability to operate in a dynamic environment
  • Ability to build cross-functional relationships, influence and collaborate at all organizational levels
  • Outstanding verbal and written communications skills for a global audience
  • Strong business acumen, analytical and detail oriented
  • Proficient with Google Workspace and Microsoft Office tools

Responsibilities

  • Develop and execute comprehensive marketing plans for channel and B2B events, ensuring alignment with Keeper’s strategic goals
  • Partner and collaborate closely with internal stakeholders to determine event goals, messaging, and content strategy and serve as the primary event liaison for both in-person and digital events
  • Create engaging event experiences that align with our brand and target audience
  • Manage all event logistics, including vendor negotiation, budget management, and on-site coordination from conception to completion
  • Provide end-to-end event marketing support across sales teams to include MSP, Public Sector and Commercial teams as needed, tailoring approaches to meet the needs of each segment
  • Measure and analyze event performance to provide detailed reports on event outcomes including database growth, deal registrations per campaign and ROI tracking
  • Proactively manage the Americas events list and swag inventory
  • Stay up-to-date with industry trends and identify opportunities to enhance our event marketing strategy
  • Lead and grow a high-performing team of global event marketing specialists
  • Lead the execution of global Williams Racing F1 sponsorship activations to ensure brand alignment, optimal guest experience and maximum exposure
  • Collaborate with design teams and event stakeholders to create compelling event materials, ensuring alignment with branding and strategic objectives
  • Lead managing event logistics, including vendor negotiation, budget management, booth design and on-site coordination from conception to completion
  • Provide end-to-end event marketing support across sales teams, including channel, MSP, public sector and commercial teams as needed, tailoring approaches to meet the needs of each segment
  • Proactively manage the events list and swag inventory
  • Maintain flexibility and a proactive approach by stepping in to support various projects as needed to ensure smooth execution
  • Willingness and ability to travel up to 30% of the time to support on-site event execution domestically and internationally

Preferred Qualifications

  • Experience working within the Cyber Security industry is preferred
  • Experience hosting events across the US and EMEA is preferred
  • Previous management of large annual budgets is preferred