Senior Director of Sales – Wcpo
| Company | Scripps |
|---|---|
| Location | Cincinnati, OH, USA |
| Salary | $Not Provided – $Not Provided |
| Type | Full-Time |
| Degrees | Bachelor’s |
| Experience Level | Senior, Expert or higher |
Requirements
- Bachelor’s degree in business or related field or equivalent experience preferred
- 10+ years proven success in media sales, including at least 3 years of management responsibility
- Inventory, pricing, and political advertising/guidelines experience
- Experience in agency and direct strategic account management, broadcast inventory and digital/video capabilities
Responsibilities
- Collaborate with the General Manager and other Scripps managers to establish and accomplish station objectives
- Create sales budgets and forecast weekly station revenue to achieve annual revenue targets
- Manage all broadcast and digital inventory, setting and adjusting station rates to maximize revenue
- Oversee advertising sales to clients/agencies, including local and national travel for client meetings
- Maintain high visibility in the market through meetings with clients, advertisers and community organizations
- Collaborate with other sales leaders to create best practices that optimize team performance
- Ensure sales managers and sellers utilize Scripps Sales Process (SSP) resources and tools
- Create and manage enterprise or local station initiatives and new business projects
- Work with Sales Managers to train, develop and motivate the local sales team
- Foster career growth and development of the sales team to build a pipeline of talent
- Provide training and developmental coaching for sales managers across all aspects of sales management
- Manage personnel issues effectively
- Interface with station’s national rep firm to set goals and hold the firm accountable
- Establish local market value through knowledge of competition’s strengths and weaknesses
Preferred Qualifications
- Strong analytical abilities to foresee potential pitfalls while remaining positive about achieving benefits
- Facilitative problem-solving abilities
- Decision-making authority and willingness to accept decision-making responsibility
- Strong initiative to tackle new and difficult challenges
- Effectiveness in a variety of formal presentation settings both inside and outside the organization
- Proven and effective leadership skills that foster open dialogue and empower others
- Strong coaching skills with ability to provide feedback and developmental coaching with empathy
- Ability to remain calm under pressure while managing multiple tasks in a fast-paced environment
- Advanced oral and written communication skills
- Advanced computer skills including Microsoft Office and Zoom