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Senior Data Scientist
Company | FOX |
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Location | Los Angeles, CA, USA |
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Salary | $160000 – $190000 |
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Type | Full-Time |
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Degrees | Master’s |
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Experience Level | Expert or higher |
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Requirements
- 9+ years of combined post-graduate academic and industry experience applying scientific methods to solve real-world problems
- Experience implementing advanced analytical frameworks, and leading projects that span the disciplines of data science and data engineering
- Experience using data visualization tools and techniques to deliver business insights, and convey information and results clearly
- Understanding of Marketing Mix Modeling (MMM) work comprehensively and experience with building MMM solutions
- Deep knowledge of statistical science, with experience applying advanced statistical techniques to real-world problems
- Master’s degree in a quantitative field such as mathematics, statistics, computer science, or engineering
- Proficient in multiple analytics and programming languages such as Python, R, PySpark, and SQL within both local and cloud environments (Databricks, Snowflake, etc.)
- Ability to work independently, drive the direction for a project, and recommend methods and tools
- Ability to manage and prioritize multiple projects and work effectively under strict time constraints
- Comfortable collaborating across functions (e.g., analytics, engineering, and marketing)
Responsibilities
- Lead collaboration with FOX corporate data and technology teams to build a scalable data science framework for FOX Entertainment
- Represent Analytics in defining data science-driven requirements and solutions for major initiatives
- Design, build, and own modeling efforts to inform marketing decisions and optimize budgets
- Develop new statistical models as well as maintain/improve existing models
- Develop marketing mix models to evaluate the effectiveness of various marketing channels and campaigns
- Build predictive models to forecast the impact of marketing tactics on business outcomes and recommend optimal marketing budgets and strategies
- Conduct thorough model validation and performance testing to ensure the accuracy and reliability of the developed models
- Manage and lead one data scientist
- Present findings and insights to stakeholders in a clear and concise manner and provide actionable recommendations for improving marketing effectiveness and ROI
- Run optimization and simulation scenarios to help provide marketing investment and allocation recommendations to stakeholders
- Evolve our experimentation capabilities and tools to evaluate the business impact of marketing investments. Advise on experimentation best practices; identifying flaws in experiment practices and results; building tools for experiment analysis; etc.
- Explain complex modeling approaches in simple terms and develop compelling narratives that connect modeling results with business problems
Preferred Qualifications
- 3+ years of relevant industry experience (i.e., entertainment, media, marketing, agency, or similar)
- Strong background in marketing analytics