Senior Customer Marketing Manager

Company	Ontra
Location	Washington, USA, Pennsylvania, USA, Oregon, USA, California, USA, Texas, USA, Jackson Township, NJ, USA, Florida, USA, Waterbury, CT, USA, Nevada, USA, Georgia, USA, Arizona, USA, Tennessee, USA, Virginia, USA, Minnesota, USA, Colorado, USA, Utah, USA, New York, NY, USA, Maryland, USA, Massachusetts, USA, North Carolina, USA, Illinois, USA
Salary	$Not Provided – $Not Provided
Type	Full-Time
Degrees
Experience Level	Senior, Expert or higher

7+ years in marketing, including 3+ years of experience specifically in B2B customer marketing
Proven experience in creating and executing multi-channel engagement strategies to drive customer interaction and retention
Ability to analyze customer data and marketing metrics to optimize programs, with a strong understanding of customer growth marketing techniques such as upsell, cross-sell, and adoption
Excellent communication skills that allow for effective messaging, compelling storytelling, and collaboration across diverse teams.

Create and implement targeted campaigns, in-app marketing, and lifecycle programs that drive product adoption, increase usage, and capitalize on upsell/cross-sell opportunities
Shape and improve customer experiences by educating clients about the full suite of products, ensuring they understand and utilize their full value
Analyze and apply data insights to identify trends and opportunities, driving revenue growth and improving net dollar retention
Maintain regular communication with Growth Sales, Customer Success, and Product teams to align on strategic initiatives and maximize customer engagement strategies
Plan and implement strategic customer campaigns on a quarterly basis to promote consistent engagement and measure growth against set objectives
Collaborate with various marketing functions to execute programs tailored to specific channels, ensuring cohesive and effective marketing efforts.

No preferred qualifications provided.