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Senior Copywriter – Health

Senior Copywriter – Health

CompanyWunderman Thompson
LocationNew York, NY, USA
Salary$60000 – $140000
TypeFull-Time
Degrees
Experience LevelMid Level, Senior

Requirements

  • Able to produce clear, concise, accurate, and well-organized copy appropriate to relevant format/medium.
  • Able to clearly and confidently present work to internal teams.
  • Able to work closely with creative team and other cross-functional teams to execute strategic and tactical advertising concepts that address business challenges while adhering to client’s marketing strategies.
  • A strong portfolio that demonstrates strategic and conceptual thinking.
  • 3-4 years of relevant client or agency experience.

Responsibilities

  • Write clear, concise, accurate, and well-organized copy appropriate to relevant format/medium (print, digital, online, potentially social).
  • Display a strong understanding of assigned brands and categories and is responsible for concept creation with Art partner.
  • Write for one or more brands, ensures clinical accuracy, stays true to the brand voice, and has active role in meetings.
  • Develop a strategic understanding of the competitive landscape, demonstrating awareness of emerging data, changes in guidelines, and newsworthy events that could influence brand messaging/strategy.
  • Participate in client presentations when appropriate, while clearly articulating how the idea achieves the communication objective.
  • Represent the agency (with oversight) during medical/regulatory reviews, providing solutions and recommendations.
  • Research therapeutic topics and adapts findings to support brand strategies.

Preferred Qualifications

  • Experience in the healthcare/pharma industry is a plus.