Senior Content Marketing Manager

Bachelor’s degree in Marketing, Communications, Journalism, or related field; MBA preferred.
6- 8+ years of experience in content marketing or product marketing, including strategic content planning and execution.
Demonstrated success in creating engaging content that meets clear business objectives.
Deep understanding of SEO best practices and proven collaboration with SEO teams.
Exceptional writing, editing, and storytelling skills.
Proven ability to manage content calendars and drive content execution across multiple channels.
Strong collaboration skills with cross-functional teams.
Experience in B2B marketing, particularly e-commerce or technology sectors.

Establish a detailed content strategy that supports product marketing initiatives and overall brand messaging.
Plan, produce, and manage diverse content formats to ensure consistency, quality, and effectiveness.
Work with SEO, creative, product marketing, web, and demand generation teams to enhance growth.
Identify and engage influential voices within relevant industries to elevate brand authority.
Regularly monitor content metrics and adjust strategies based on data-driven insights.
Maintain a comprehensive and organized publishing schedule aligned with marketing initiatives.
Stay informed on trends and preferences within e-commerce, shipping technology, and SMB markets to inform content strategy.

Possesses a “go-getter” mindset: driven, resourceful, and willing to put in the effort to achieve goals with a proactive and hands-on approach
Experience developing educational content such as webinars and customer success stories
Strong grasp of content trends and experience developing successful organic content strategies
Experience managing content for a diverse product portfolio, tailoring strategies to different audience segments
The ability to thrive in a dynamic, fast-paced environment