Senior Competitive Intelligence Manager
| Company | Mark43 |
|---|---|
| Location | New Mexico, USA, Washington, USA, Kansas, USA, Pennsylvania, USA, Oregon, USA, Iowa, USA, California, USA, Washington, DC, USA, Vermont, USA, Texas, USA, Jackson Township, NJ, USA, Florida, USA, Waterbury, CT, USA, Remote in UK, South Carolina, USA, Georgia, USA, Arizona, USA, Concord, NH, USA, Tennessee, USA, Virginia, USA, Minnesota, USA, Colorado, USA, Nebraska, USA, Utah, USA, West Virginia, USA, New York, NY, USA, Maryland, USA, Wisconsin, USA, Maine, USA, Massachusetts, USA, North Carolina, USA, Oklahoma, USA, Remote in Canada, Missouri, USA, Ohio, USA, Indiana, USA, Michigan, USA, Illinois, USA, Idaho, USA |
| Salary | $Not Provided – $Not Provided |
| Type | Full-Time |
| Degrees | |
| Experience Level | Senior, Expert or higher |
Requirements
- 8–10 years of experience in competitive intelligence, product marketing, or strategic analysis
- Experience ideally within a SaaS or business-to-government (B2G) context
- Proven ability to build and execute a competitive program from the ground up
- Ability to gather intelligence through a variety of sources
- Ability to translate findings into actionable strategies
- Outstanding communication skills
- Ability to distill complex findings into clear, compelling stories
- Analytical and organized
- Ability to work independently and collaboratively with diverse stakeholders
Responsibilities
- Delivered a flash report to executives on a key competitor’s product launch, outlining implications for our roadmap and positioning
- Enabled Sales with updated battlecards and led a virtual enablement session focused on countering competitor objections in state and local RFPs
- Researched a competitive product by combing through the competitor’s website, YouTube videos, blog posts, customer conversations, tradeshow notes, and publicly-available contracts
- Collaborated with Product Management to advocate for prioritizing a feature opportunity exposed through competitor weakness
- Synthesized win/loss data from recent deals to inform go-to-market strategies and highlight differentiation levers
- Provided Marketing with intel on a competitor campaign, enabling us to refine messaging for an upcoming product launch
- Shared intel with the Sales team about specific accounts based on public contract discovery, including renewal date and current products in the agency
- Updated the central intelligence repository, ensuring the latest insights were available to teams across the organization
Preferred Qualifications
- Strategic Thinker: You connect market insights to business opportunities and threats
- Effective Communicator: You know how to tell compelling, evidence-based stories that influence stakeholders
- Self-Starter: You’re self-sufficient and proactive in building programs from the ground up
- Collaborative Partner: You work seamlessly across teams and functions