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Senior Branded Content Editor

Senior Branded Content Editor

CompanyThe Washington Post
LocationNew York, NY, USA
Salary$85100 – $127700
TypeFull-Time
DegreesBachelor’s
Experience LevelSenior

Requirements

  • Bachelor’s degree.
  • 5+ years of experience in a journalism or content creation role.
  • Proven experience ideating, pitching and producing award-winning content experiences for B2C and B2B brands at a media property.
  • Experience assigning and overseeing freelance writers and content contributors.
  • Experience writing and editing for digital media publications, journalism qualifications preferred.
  • A strong background in creating human-centric stories that exceed performance goals.
  • Excellent verbal presentation skills.
  • Proficiency with presentation and team productivity tools including PowerPoint, Keynote and Google Slides.
  • Experience across the full palette of branded content: print, digital, video, audio, AR/VR, social and experiential.
  • Experience collaborating with cross-functional partners.

Responsibilities

  • Lead turning ambitious content proposals for key clients into exceptional, award-worthy content experiences that match the quality of our media parent’s editorial, push the boundaries of innovative storytelling and provably perform with our audiences.
  • Source experts, thought leaders and content creators for stories and conduct interviews to create content that elicits emotional connections and has journalistic credibility.
  • Cultivate, assign and oversee a network of excellent freelance writers and contributors.
  • Bring a strong, but diplomatic, creative point-of-view that makes you a go-to for input, advice and ideas.
  • Present creative ideas clearly and effectively to internal and external stakeholders and incorporate feedback.
  • Collaborate with cross-functional partners across creative strategy, audio/video production and design to ensure finished products exceed client expectations.
  • Forge deep and trusted creative partnerships with key clients over the lifecycle of projects.
  • Bring an ability to both pay superlative attention to detail and switch on a dime to generate big creative ideas.

Preferred Qualifications

  • Passion for the native advertising/content space and an innate curiosity about a variety of topics and brand categories.
  • Pride in ideas and storytelling abilities while staying open to feedback and ready to pivot when needed.
  • Strong grasp of and interest in the latest digital content and social media trends and fluency in working with ad agencies, clients, freelance writers and production companies.
  • Passion for problem solving, collaboration and ensuring flawless execution of highly compelling, captivating and engaging brand experiences.
  • Inspired by the opportunity to realize the mission of a purpose-driven organization and to future-proof the business model that supports it.