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Senior Analyst Relations Manager

Senior Analyst Relations Manager

CompanyBraze
LocationNew York, NY, USA
Salary$157250 – $170000
TypeFull-Time
Degrees
Experience LevelSenior

Requirements

  • 5+ years of analyst relations experience, including leadership in major industry evaluations such as the Gartner Magic Quadrant and Forrester Wave
  • Superb project management and organizational skills including the ability to manage multiple deadlines and priorities, with minimal supervision
  • Strong communications background – exceptional listening, verbal and written skills a must
  • Must be highly detail oriented with excellent time management skills
  • Must be extremely proactive and willing to jump in and take a leadership role in high profile activities including planning and AR strategy
  • Demonstrated ability to work with global, cross-functional teams – including technical experts, product management, product marketing and executive stakeholders
  • Sense of curiosity and affinity/aptitude for learning and understanding new technologies and related concepts

Responsibilities

  • Create, nurture and manage positive relationships with industry analysts, serving as a key, centralized contact point and facilitator who is responsive and treats analyst communication with a sense of urgency
  • Lead cross-functional workstreams for major industry evaluations such as the Gartner Magic Quadrant and Forrester Wave
  • Establish and manage processes for ongoing communication and education of industry analysts on Braze milestones and roadmap
  • Partner internally to identify analyst content assets for use in demand generation and thought leadership programs, and support marketing activities with analyst participation
  • Synthesize relevant analyst research and communicate emerging trends, perspectives and competitive positioning to key stakeholders
  • Plan, schedule and manage analyst program activities such as briefings, inquiries, strategy sessions
  • Anticipate and drive participation in major analyst research; manage in-bound inquiries for research participation
  • Work closely with the public relations, competitive intelligence and customer programs teams to incorporate analyst perspectives into related initiatives
  • Leverage Forrester and Gartner inquiry insights data to inform AR activities as well as thought leadership content and go-to-market activities
  • Analyze, measure and report program success and insights

Preferred Qualifications

  • Experience in B2B marketing, with exposure to both SMB and enterprise businesses
  • Experience with Martech/CDP/rETL software