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Public Relations Vice President – B2B Technology

Public Relations Vice President – B2B Technology

CompanyHighwire
LocationSan Francisco, CA, USA
Salary$145000 – $195000
TypeFull-Time
DegreesBachelor’s
Experience LevelSenior, Expert or higher

Requirements

  • Bachelor’s degree in journalism, communications, or related field is required.
  • Minimum 10 years experience in a senior management role either in-house or with an agency.
  • Demonstrated skill and comfort in proactively building relationships with top tier reporters and editors, and in successfully positioning subject matter with the media to achieve high-impact placements.
  • Extensive successful writing and editing experience (externally focused) with a variety of print and online communications media.
  • Experience with social media influencer engagement, content campaigns, and media coverage amplification.
  • Demonstrated experience and leadership in managing a comprehensive strategic communications, media relations, and marketing program to advance an organization’s mission and goals.
  • Creative and thoughtful on how new media technologies can be utilized.
  • Innovative thinker, with a track record for translating strategic thinking into action plans and output. Experience in building, mentoring, and coaching a team of communications specialists.
  • Excellent judgment and creative problem solving skills.
  • Superior management skills; ability to influence and engage direct and indirect reports and peers.
  • Self reliant, good problem solver, results oriented.
  • Ability to make decisions in a changing environment and anticipate future needs.
  • Excellent and persuasive communicator.
  • Experience measuring the ROI of communications activities.
  • Energetic, flexible, collaborative and proactive; a team leader who can positively and productively impact both strategic and tactical finance, and administration initiatives.

Responsibilities

  • Develop and implement an integrated strategic communications plan to advance brand identity.
  • Create marketing/public relations strategy that will allow Highwire to cultivate and enhance meaningful relationships with targeted, high-level external audiences, including the media and key influencers.
  • Identify challenges and emerging issues faced by the organization.
  • Work with leadership team and staff to recognize internal and external communications opportunities and solutions, and define and execute appropriate strategies to support them.
  • Serve as a spokesperson and lead point person on media interactions that help promote and/or impact the organization.
  • Oversee the day-to-day activities of the communications function including budgeting, planning and staff development.
  • Recruit and manage a communications team to support the development and execution of the communications strategy.
  • Promote a culture of high performance and continuous improvement that values learning and a commitment to quality.
  • Manage, mentor and develop staff using a supportive and collaborative approach on a consistent basis.
  • Establish and monitor staff performance and development goals, assign accountabilities, set objectives, establish priorities, conduct annual performance appraisals.
  • Attend networking events, seminars and conferences, including out-of-hours, as required to maintain personal professional development and to build networking and new business contacts.

Preferred Qualifications

    No preferred qualifications provided.