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Product Marketing Manager – Manufacturing
Company | Glean |
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Location | Palo Alto, CA, USA |
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Salary | $120000 – $190000 |
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Type | Full-Time |
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Degrees | Bachelor’s |
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Experience Level | Senior, Expert or higher |
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Requirements
- 8+ years experience in manufacturing product marketing or related functions with direct experience marketing to manufacturing, supply chain, IT and related personas (minimum 3 years in product marketing specifically)
- BA/BS in engineering, business, marketing, or related degree
- Familiar with the sub-verticals within manufacturing, such as automotive, agriculture, machinery, CPG, oil & gas, chemicals, electronics, transportation & logistics and medical devices.
- Working knowledge of common applications and systems used in key departments in manufacturing, such as production, supply chain, quality control, logistics and plant operations
- Understanding of common generative AI technologies and tools, as well as the ability and willingness to quickly pick up knowledge on new technology advancements
- Experience developing messaging, positioning, pitch decks, marketing content, and enablement materials.
- Stellar written and verbal communication, with experience simplifying concepts and influencing stakeholders.
Responsibilities
- Serve as the voice and advocate for manufacturing by defining and owning the GTM strategy for the sector; and represent key use cases within Glean
- Research and understand our customers in manufacturing. Learn their use cases, KPIs, and approach to AI-powered productivity
- Develop compelling and crisp messaging around key use cases within manufacturing
- For top sub-verticals and use cases within manufacturing, build pitch decks and deliver enablement materials to the broader GTM team, including target personas, use case content, outbound demand generation webinars, and content for the customer community
- Work with cross-functional stakeholders to develop marketing materials for manufacturing, including website copy, whitepapers, blogs, demos and other demand generation assets, etc.
Preferred Qualifications