Product Marketing Manager – Cortex XDR
Company | Palo Alto Networks |
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Location | Santa Clara, CA, USA |
Salary | $Not Provided – $Not Provided |
Type | Full-Time |
Degrees | Bachelor’s |
Experience Level | Senior |
Requirements
- 5+ years of product marketing experience, ideally with 2+ years in security operations technologies, such as EPP, EDR, and XDR
- An understanding of the security operations domain, market trends, competitive landscape, and customer requirements
- Outstanding verbal and written communication skills
- Comfortable with creating and delivering presentations in a range of environments, from industry conferences to customer briefings
- Demonstrated record of working cross-functionally to drive sales, demand generation, and overall organization and business success
- Bachelor’s degree required
- Technical degree or equivalent background or equivalent military experience is desirable
Responsibilities
- Apply your security knowledge to translate product capabilities into simple, compelling messages and tools that resonate with customers, with a clear understanding of the target markets and buyer personas
- Work closely with Product Management to build a shared market and product vision, and a cooperative relationship that forms the foundation of all product marketing activities
- Author compelling, high-quality content, both at a business and a technical level, in a variety of formats including print, web, social media, and video
- Launch products and collaborate with field teams to execute marketing campaigns; be a subject matter expert and a go-to resource for the sales and field marketing teams
- Effectively work at building and executing plans that cross different functional groups, including product management, business development, and sales
- Represent the company in customer engagements and at events, to evangelize our point of view
- Track the XDR/EDR market and competitive landscape in collaboration with product, marketing, and sales leadership
Preferred Qualifications
- Technical degree or equivalent background or equivalent military experience is desirable
- Experience and innovative energy to champion successful market and competitive disruption initiatives