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Product Marketing Manager – Adobe Marketo Engage
Company | Adobe |
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Location | San Jose, CA, USA |
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Salary | $97600 – $175400 |
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Type | Full-Time |
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Degrees | Bachelor’s, MBA |
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Experience Level | Senior |
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Requirements
- BS/BA and 5+ years related work experience required, MBA a plus.
- Experience in product marketing including proven success in messaging, storytelling, sales enablement and business analysis
- Experience marketing world-class Software-as-a-Service products.
- Strong analytical, written, and verbal communication skills
- Experience presenting to large and small audiences both live and virtual
- “High-horsepower” thinker – “High Execution” doer
- Ability to work across organizational lines and influence without authority
- Comfortable in a fast moving, dynamic environment
- Highly skilled at critical decision-making
Responsibilities
- Deeply understand our buyers and markets
- Empower our sales team to progress deals, through training and direct deal support
- Drive messaging and content strategies that appeal to potential and existing customers
- Create and manage a compelling set of sales tools and collateral
- Partner with Product Management to help shape product roadmap and vision
- Evangelize Marketo directly to analysts and potential customers in deals or events
- Understand the competitive landscape and train sales to win against competitors
- Develop strategic plans, market positioning, and value propositions
Preferred Qualifications
- Experience with marketing automation, campaign management, digital marketing or email marketing platforms or marketing to marketers a plus.
- Experience marketing and selling to both large enterprises and scaling a high volume/velocity software business a plus