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Product Marketing Manager
| Company | Plaid |
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| Location | San Francisco, CA, USA |
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| Salary | $133200 – $183600 |
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| Type | Full-Time |
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| Degrees | |
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| Experience Level | Senior |
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Requirements
- 5+ years of experience with 3+ years in product marketing, sales, account management, growth or other strategic GTM role at a B2B software company
- Excitement about fintech and the future of our financial system
- Strong presence and verbal communicator – comfortable engaging with leaders at the largest fintechs and financial institutions in the U.S.
- Outstanding written communication skills – comfortable developing marketing and sales collateral, as well articulating our strategy with internal stakeholders (e.g. business case, narrative)
- Desire to engage deeply with cross-functional partners across Product, Design, Sales, and Marketing
- Thoughtful strategic thinker with a bias for action; comfortable operating in a fast-moving environment with a high degree of ambiguity
Responsibilities
- Develop messaging and positioning for Plaid’s products and key customer targets
- Partner closely with GTM, product, partnerships, marketing teams to build a GTM strategy with the goal of driving awareness, demand and usage of our products
- Conduct ongoing competitive analysis and market research to inform product positioning, identify new opportunities, and ensure Plaid maintains a clear competitive advantage.
Preferred Qualifications
No preferred qualifications provided.
