Posted in

Product Marketing Manager

Product Marketing Manager

CompanyTabs
LocationNew York, NY, USA
Salary$120000 – $160000
TypeFull-Time
Degrees
Experience LevelSenior

Requirements

  • 5+ years of experience in B2B marketing, with at least 1 year in product marketing, ideally at a growing SaaS or Fintech business.
  • A strong storyteller and communicator who can distill features into benefits and technical concepts into clear and compelling messaging.
  • A strategic thinker who enjoys working cross-functionally with product, partnerships, success, and sales to drive results.
  • Curious, customer-obsessed, and results oriented. You have a passion for learning and a bias toward action.
  • A first-principles thinker and excited to build in a zero-to-one environment and help scale the marketing function and drive impact.

Responsibilities

  • Develop clear, differentiated messaging and product positioning that resonates with both customers and Tabs growing ecosystem of partners.
  • Lead go-to-market efforts for new products and features, with a focus on launches tied to strategic partnerships, integrations, and ecosystem expansion.
  • Develop collateral, sales decks, talk tracks, and one pagers for both internal teams and external partners to communicate the value of both partnering with Tabs and Tabs for their customers.
  • Collaborate closely with the partnerships team to support the full partner lifecycle – from co-marketing programs and events to joint customer stories and announcements.
  • Develop and maintain a deep understanding of the competitive landscape across core product and partner ecosystems, and translate insights into strategic positioning and enablement materials.
  • Support integrated marketing campaigns that drive awareness and pipeline across both direct and partner-led channels.

Preferred Qualifications

  • Familiarity with financial workflows, such as billing, revenue recognition, or AR/AP
  • Previous experience working closely with sales or partnerships teams
  • Background in early-stage startups or high-growth companies