Product Manager – Procera & Digital Solutions

Product Manager – Procera & Digital Solutions

Requirements

• Bachelor’s degree or equivalent education, MA/MSc an advantage
• Solid education in Marketing or Product Management (MBA preferred)
• Minimum 7+ years of marketing/product management experience
• Experience in pharma / med-tech / dentistry is a plus
• Proven product management experience (budget / timing / leadership / team building / etc.)
• Excellent written and verbal communication skills
• Ability to communicate and explain sensitive information and build consensus among stakeholders
• Demonstrated success defining and launching excellent products
• Ability to work in a dynamic, international environment
• Ability to work with a minimum of supervision
• Team player, excellent teamwork skills
• Proven skills and experience in Microsoft Office (PowerPoint, Excel)
• Advanced knowledge of product management best practices and strong understanding of factors that differentiate products from competition in the market
• Willingness to travel – position requires travel to customer and non-customer sites around the world

Responsibilities

• Is product owner and leads entire product life cycle from strategic planning to tactical activities and phase-outs
• Contributes insights and recommendations for short, mid & long term strategy for the portfolio of products
• Close understanding of customer needs: via proactive market research and gathering input from Global Key Experts & every day, mainstream customers
• Monitor, analyze, and evaluate product performance and customer feedback to identify product improvements
• Analyze global market intelligence, trends, opportunities & competitive landscape
• Reviews and adapts pricing throughout product lifecycle based on competitive environment and overall portfolio strategy
• Clear understanding of global, regional and local dynamics affecting sales
• Track regional performance through close collaborates with sales team – setting requirements on local commercial readiness & help to drive local action plans
• Defines target customer & establishes clear value prop for Procera BU portfolio offering including claims & key messaging for assigned products, activities and campaigns
• Work closely with marketing manager, training and education and sales to ensure needed internal and external assets e.g. fight sheet, website etc are in place to drive sales
• Provide guidance to ensure all event-related sales/marketing material support the priorities & focus products/ solutions or campaigns including agreed value proposition & product positioning
• Provide guidance & review/approve content created by training department to ensure product purpose, positioning & value proposition comes across in training material
• Proactive & regular communication with customers, regional heads, sales a to understand what is working well and what not
• For new product introductions: support training department in creation of internal training materials & internal trainings (Train the Trainer approach) based on customer segmentation & value prop
• Provide ad-hoc support in bringing content to key events and congresses

Preferred Qualifications

• Experience in pharma / med-tech / dentistry is a plus
• MBA preferred