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Product Manager – Consumer Platform

Product Manager – Consumer Platform

CompanyMasterClass
LocationSan Francisco, CA, USA, Los Angeles, CA, USA, New York, NY, USA
Salary$145000 – $170000
TypeFull-Time
DegreesBachelor’s
Experience LevelSenior, Expert or higher

Requirements

  • 5+ years of experience in product management with a proven record of driving high-impact initiatives.
  • Experience working on consumer-facing products.
  • Metrics-driven mindset, with a strong track record of using data to guide decisions, prioritize work, and measure impact.
  • Proven ability to lead projects focused on raising the bar for Craft and Quality, improving UX in core experiences like casting and playback.
  • Experience with Personalization strategies that make digital experiences feel smarter and more relevant to individual users.
  • Experience designing and running A/B tests and experiments to optimize user flows, drive growth, and validate hypotheses at scale.
  • Familiarity with monetization or upgrade flows, including surfacing value at key moments to improve conversion to higher-tier plans.
  • Bachelor’s degree (degrees in engineering / CS is a major plus).
  • Knowledge and passion for education, online experiences, and brand.

Responsibilities

  • Own product initiatives contributing to growth, activation, retention, and referrals.
  • Collaborate with cross-functional partners to define roadmaps, priorities, and success metrics.
  • Write detailed product specs, define edge cases, and support agile development workflows.
  • Coordinate with marketing, operations, and support teams to ensure a smooth go-to-market.
  • Monitor product performance, run A/B tests, and use insights to iterate and improve.
  • Maintain high standards for product quality, user experience, and brand alignment.

Preferred Qualifications

  • 3–5 years of product management experience.
  • Strong technical foundation.
  • Passion for building exceptional consumer-facing products.