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Principal – SEO & Generative AI Search Strategy
| Company | Chime |
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| Location | San Francisco, CA, USA |
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| Salary | $146610 – $207700 |
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| Type | Full-Time |
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| Degrees | |
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| Experience Level | Senior, Expert or higher |
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Requirements
- 8+ years of experience in SEO and organic growth at high-growth B2C, fintech, marketplace, or content-heavy companies.
- Deep technical SEO knowledge across web performance, indexing, schema, and scalable frameworks.
- Led successful partnerships with content, web, engineering, and digital PR teams.
- Strong analytical skills and proficiency using GA4, Looker, GSC, and experimentation tools.
- Deep understanding of the evolving landscape of AI search and curiosity about LLM discoverability.
- Ability to communicate clearly and lead through influence with cross-functional teams.
Responsibilities
- Own and evolve Chime’s SEO and Generative AI Search strategy, balancing immediate growth with future-forward innovation.
- Lead the technical SEO roadmap including site audits, structured data, Core Web Vitals, and scalable site architecture improvements.
- Own AI-powered workflows to make ongoing content optimizations and experiment with discoverability tactics for next-gen search platforms (e.g., Gemini, ChatGPT).
- Partner with content, product, brand, engineering, and analytics teams to build and execute scalable strategies to drive organic visibility.
- Monitor performance, analyze competitors, and identify organic growth opportunities across traditional and AI-driven channels.
- Define KPIs, implement governance, and create scalable frameworks that support SEO across teams and partners.
- Stay ahead of evolving SEO and AI-powered search trends to inform strategy and innovation.
Preferred Qualifications
No preferred qualifications provided.
