Principal Product Marketing Manager
| Company | Adobe |
|---|---|
| Location | San Francisco, CA, USA, San Jose, CA, USA |
| Salary | $141200 – $249700 |
| Type | Full-Time |
| Degrees | Bachelor’s |
| Experience Level | Expert or higher |
Requirements
- BA/BS Degree preferred OR 15+ years of experience in product marketing, product management, consulting or an equivalent, with a strong background in SaaS, Marketplace OR equivalent practical experience
- Exceptionally Analytical: You bring structured thinking and strong modeling skills to everything you do. You move beyond the ‘what’ to uncover the ‘why’ and ‘what next.’
- Strategic Operator: You balance visionary thinking with practical execution and can distill complexity into clear decisions.
- Financially Savvy: You understand the unit economics of subscriptions, content licensing, and COGS — and how they impact balanced growth.
- Highly Driven and Self-Starter: You are proactive, diligent, and set a high bar for quality. You don’t wait for direction — you drive clarity and action.
- Influential Communicator and collaborator: You’re confident working with senior leaders and cross-functional teams, influencing without authority through clear logic and storytelling.
- Adaptable in Ambiguity: You thrive in fast-changing environments and bring order to ambiguity through structured analysis and initiative.
Responsibilities
- Define Strategic Opportunities: Identify and size new growth areas across segments, geographies, or business models. Structure and present arguments that influence roadmap and investment decisions.
- Lead Monetization Strategy: Collaborate with finance and business model strategy to define pricing and packaging strategies — from customer research and market analysis to modeling and go-to-market alignment.
- Drive Product Performance: Build a deep understanding of product performance and customer behavior. Partner with analytics, finance, and PLG to uncover levers that unlock growth and efficiency.
- Craft Our AI Evolution: Collaborate with product, research, and content teams to define how Adobe Stock evolves in the AI era — across product, value proposition, and monetization.
- Influence at the Highest Levels: Deliver sharp, data-backed strategic recommendations that influence executive decision-making and cross-functional alignment.
- Lead Competitive and Market Intelligence: Stay ahead of market dynamics, industry disruption, and competitor moves. Turn insights into action.
- Partner Cross-Functionally: Collaborate deeply with product, finance, strategy, and content to drive balanced growth and category leadership.
Preferred Qualifications
- AI experience is a plus