Principal Product Marketing Manager
Company | Adobe |
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Location | San Francisco, CA, USA, San Jose, CA, USA |
Salary | $141200 – $249700 |
Type | Full-Time |
Degrees | Bachelor’s |
Experience Level | Expert or higher |
Requirements
- Bachelor’s degree preferred OR 10+ years of product marketing experience in consumer software technology OR equivalent practical experience.
- Experience with Photoshop or other Digital Imaging tools is required.
- Proven track record of driving business growth by defining, prioritizing, and leading high impact outbound marketing initiatives.
- Ability to define problems, amidst ambiguity, and a bias for action to address them autonomously.
- Experience influencing highly matrixed teams with differing goals and critical metrics.
Responsibilities
- Define a clear vision for the Photoshop business and the GTM strategy required to win.
- Partner closely with product management to define the optimal product strategy.
- Work with Marketing, PR, Community and Social to develop go-to-market strategy for product releases and product related marketing activations.
- Set goals and targets to assess impact of outbound initiatives based on historical benchmarks and/or industry standards.
Preferred Qualifications
- Passion for creativity and empowering the creator in all of us.
- Patience and adaptability in dynamic, rapidly shifting environments.
- Global culturalisation and localization experience.