Member Engagement Specialist
Company | America’s Electric Cooperatives |
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Location | Arlington, VA, USA |
Salary | $Not Provided – $Not Provided |
Type | Full-Time |
Degrees | Bachelor’s |
Experience Level | Entry Level/New Grad, Junior |
Requirements
- Knowledgeable with HTML, CSS, and web scripting and/or ability to learn.
- Strong oral and written communication skills that show the ability to adjust messaging and style based on audience.
- Ability to identify a target audience’s needs and motivation and translate them into concepts for compelling interactions and experiences.
- Ability to work independently and when needed, to liaise with technical support and executive management.
- Ability to work across platforms (PC and Mac) and with various presentation devices (projector, monitor, interactive touch screen).
- Ability to define issues, establish facts and draw valid conclusions and apply to work environment.
- Ability to learn and utilize project management and collaboration tools such as Microsoft Teams, Monday.com, and Jira.
- Ability to communicate, both verbally and in writing, with a diverse membership, employees and/or vendors in a clear and precise manner.
- Ability to use Microsoft Office tools (Excel, Word, Outlook, Power Point) and to operate various office equipment such as personal computer, copier, printer, fax machine or other job-related equipment.
- Ability to provide service excellence by building relationships, being resourceful, responsive and respectful.
- Ability to travel to annual Brand Strategy Committee Meetings and Connect Conference.
- Ability to report to the office when required.
- Bachelor’s degree in communications, marketing or business or an equivalent of education, training and experience.
Responsibilities
- Manages and organizes sales and engagement board (Monday.com), partnering with program managers to track, update and process program leads and inquiries.
- Serves as an account manager for members to ensure they are appropriately engaged in Touchstone Energy programs.
- Conducts member outreach and leads member value meetings with targeted members to drive retention and program engagement.
- Provides sales and engagement board reporting and identifies opportunities to refine lead tracking processes.
- Provides analysis of member trends and program engagement to support strategy and annual planning.
- Supports senior leaders with member data and understanding of member database functions, queries and systems. Serves as liaison to internal membership and information teams across NRECA.
- Identifies, engages and raises organizational awareness among new co-op communicators, marketers and member services employees.
- Schedules and tracks value meetings to grow program adoption among targeted member systems.
- Maintains national business/energy manager database.
- Supports Member Engagement functions at education forums, conferences and events.
Preferred Qualifications
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No preferred qualifications provided.