Media Planner
Company | Alphabe Insight |
---|---|
Location | Chicago, IL, USA |
Salary | $Not Provided – $Not Provided |
Type | Full-Time |
Degrees | Bachelor’s |
Experience Level | Junior, Mid Level |
Requirements
- Bachelor’s degree in Advertising, Marketing, Communications, or a related field
- 2+ years of experience in media planning or a related role
- Strong analytical and organizational skills
- Proficiency in media planning tools and data platforms
- Excellent verbal and written communication skills
- Ability to manage multiple campaigns and meet tight deadlines
- Attention to detail and a strategic mindset
Responsibilities
- Develop comprehensive media strategies based on client objectives and market research
- Identify the best platforms and channels for campaigns across print, broadcast, digital, and other media
- Collaborate with account executives and creative teams to align media plans with campaign goals
- Analyze campaign performance and adjust plans based on results and insights
- Stay informed on media trends, pricing, and competitor activity
- Maintain relationships with media vendors to negotiate the best rates and placements
- Prepare and present media plans and performance reports to clients
Preferred Qualifications
-
No preferred qualifications provided.