Media Buyer – Integrated Media Investment

Media Buyer – Integrated Media Investment

Requirements

• 2 years of experience in a media investment/buying role across online and/or offline channels, including campaign execution and management (Digital – Display, Audio, Video), Search, Social, and Traditional (TV, Radio, OOH, Print).
• Proficiency with media tools and platforms such as Freewheel, SBMS/Adazzle, GCM, MOAT/IAS, Tableau.
• Strong project and campaign management skills, including RFP development, vendor negotiations, trafficking, and pacing/reporting.
• Effective communication and collaboration skills—able to manage vendor relationships, support internal teams, and clearly articulate media strategies.
• Ability to mentor junior team members.

Responsibilities

• Oversees tactical planning, execution and reporting of campaigns.
• Utilizes knowledge of the media marketplace and media channels to brainstorm and ideate new activations and vendors for media campaigns.
• Owns vendor communications and developing relationships with clients.
• Manages RFP process: developing partner consideration sets, putting together RFPs, and managing conversations & RFP development with partners.
• Collaborates on the buying of media, vendor contracts, budget management by individual platforms, billing/invoicing for media campaigns.
• Leads knowledge of media buying tools to execute plans and buys- Freewheel, SBMS/Adazzle, GCM & MOAT/IAS, GCM, Datorama, Tableau etc.
• Applies principles of negotiation to ensure discounts and added value.
• First ‘gatekeeper’ and reviewer for Assistant’s work.
• Ensures smooth campaign launch & execution and communicates updates internally and externally.
• Deep understanding of the Digital media trafficking process.
• Performs weekly pacing and monitoring of campaign performance.

Preferred Qualifications

No preferred qualifications provided.