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Marketplace Manager
| Company | Weedmaps |
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| Location | Irvine, CA, USA |
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| Salary | $78067 – $88624 |
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| Type | Full-Time |
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| Degrees | |
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| Experience Level | Senior |
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Requirements
- 5+ years in e-commerce merchandising, marketplace operations, or retail buying, preferably in the cannabis or regulated consumer goods industry
- Experience in web analytics and data interpretation
- Strong understanding of e-commerce platforms and content management systems
- Excellent communication and collaboration skills
- Ability to manage multiple projects simultaneously and meet deadlines
- Proficient in Microsoft Office Suite and data analysis tools
Responsibilities
- Lead the development and execution of holistic e-commerce merchandising strategies aligned with overall business goals, including seasonal assortment planning, category management, and product positioning.
- Maintain vendor relationships, including revenue sharing agreements, markdown limits and cadences, inventory/stock levels and sell-through expectations.
- Analyze sales data, customer feedback, and industry trends to optimize product assortment, pricing strategies, and promotional campaigns.
- Oversee the creation and maintenance of accurate, compelling product listings on the e-commerce platform, including detailed descriptions, high-quality images, and relevant attributes.
- Conduct A/B testing on product pages to enhance visual presentation and improve conversion rates, analyzing results to optimize user experience.
- Oversee and optimize product taxonomy and site navigation to improve customer discoverability and enhance the shopping experience.
- Develop and execute strategic promotional campaigns across the e-commerce site, including flash sales, clearance events, and targeted marketing initiatives.
- Collaborate with marketing teams to create compelling promotional content and messaging.
- Monitor and analyze promotional performance to identify areas for improvement.
- Collaborate with finance teams to oversee and reconcile partner payouts, ensuring accuracy and adherence to supplier agreement terms.
- Partner with marketing teams to develop campaigns, seasonal promotions, and featured product collections that resonate with cannabis consumers.
- Partner with the web development team to implement site enhancements and optimize user experience.
Preferred Qualifications
No preferred qualifications provided.
