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Marketing Strategy Coordinator

Marketing Strategy Coordinator

CompanyAlphabe Insight
LocationGrand Rapids, MI, USA
Salary$Not Provided – $Not Provided
TypeFull-Time
DegreesBachelor’s
Experience LevelJunior, Mid Level

Requirements

  • Bachelor’s degree in Marketing, Business Administration, or related field.
  • 2+ years of experience in a marketing or strategy coordination role.
  • Strong understanding of marketing principles and campaign development.
  • Excellent analytical, organizational, and communication skills.
  • Ability to manage multiple projects and meet tight deadlines.
  • Proficiency in Microsoft Office Suite and familiarity with marketing tools and software.

Responsibilities

  • Develop and implement comprehensive marketing strategies and campaigns.
  • Conduct market research to identify trends, target audiences, and competitor activities.
  • Collaborate with cross-functional teams including design, content, and project managers.
  • Monitor and evaluate campaign performance and adjust strategies as needed.
  • Prepare regular reports on marketing metrics and present findings to senior management.
  • Support the creation of branding guidelines and promotional materials.
  • Coordinate with external vendors and partners when necessary.

Preferred Qualifications

    No preferred qualifications provided.