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Marketing Specialist
Company | Privia Health |
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Location | The Woodlands, TX, USA |
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Salary | $65000 – $75000 |
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Type | Full-Time |
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Degrees | Bachelor’s |
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Experience Level | Junior, Mid Level |
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Requirements
- Bachelor’s degree in Marketing, Communications, or a related field.
- 2+ years of healthcare marketing experience, preferably in a medical practice setting.
- Proven expertise in digital marketing, social media management, and content creation.
- Strong analytical skills with experience in Google Analytics, CRM systems, and marketing software.
- Excellent written and verbal communication skills.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
Responsibilities
- Develop and implement targeted in-person & digital marketing campaigns, including SEO, Google Ads, Facebook/Instagram ads, and email marketing.
- Create compelling content to highlight RSDS’s unique services, including in-lab sleep studies, DME, PFTs, CPAP therapy, and advanced allergy treatments.
- Manage RSDS physicians’ social media presence, including content scheduling, engagement, and analytics reporting.
- Collaborate with RSDS to design branded marketing materials and referral packets.
- Track and analyze marketing performance metrics, adjusting strategies to optimize ROI.
- Assist with CRM management to track patient referrals and maintain communication with referring providers.
Preferred Qualifications
No preferred qualifications provided.