Marketing Science Consultant
| Company | Meta |
|---|---|
| Location | San Francisco, CA, USA, Austin, TX, USA, Chicago, IL, USA, Menlo Park, CA, USA, New York, NY, USA |
| Salary | $130000 – $182000 |
| Type | Full-Time |
| Degrees | Bachelor’s |
| Experience Level | Senior, Expert or higher |
Requirements
- Bachelor’s degree in a directly related field, or equivalent practical experience
- 6+ years experience in a quantitative field, such as consulting, market research, media research
- Experience in working with large datasets and using SQL or similar tools for data extraction and manipulation
- Experience communicating complex concepts to non-technical audiences
- Direct experience scoping and executing research projects with clients and or cross-functional stakeholders
- Experience in applied research with focus areas such as media consumption, consumer behavior or marketing effectiveness
- Experience with digital advertising measurement methods and technologies
Responsibilities
- Design proactive programs and treatments (research & analytics initiatives or other go-to-market strategies) that can help the small businesses onboarding to advertising and grow
- Drive advertiser adoption of marketing best practices and products to ensure successful onboarding to advertising
- Identify research & analytics initiatives that create clear understanding of how Marketing Science can help small business segments grow
- Work closely with sales, product, and other cross-functional to drive direct impact on small business marketing strategy
- Communicate results and illustrate suggestions in creative ways to stakeholders and partners
- Build processes that scale ad-effectiveness research initiatives
- Advocate for small businesses with other research and product teams to ensure that solutions are designed with businesses of all shapes and sizes in mind
Preferred Qualifications
- Experience working with structured and unstructured data-sets, statistical software such as R, SPSS, SAS as well as data extraction tools such as Hive and/or SQL
- Knowledge of dynamics and structure for sales teams
- Understanding of current media landscape and challenges small business advertisers face