Marketing Operations Manager
| Company | CSL |
|---|---|
| Location | Boca Raton, FL, USA |
| Salary | $Not Provided – $Not Provided |
| Type | Full-Time |
| Degrees | Bachelor’s, MBA |
| Experience Level | Senior |
Requirements
- Bachelor’s degree in marketing, business, or related field experience
- MBA Preferred
- 5 plus years of relevant marketing work experience
- Experience working with agencies and vendors
- Expertise in assessing marketing processes and finding ways to improve quality of work
Responsibilities
- Manage project timelines, allocate resources, and track campaign performance
- Improve marketing processes across all marketing departments, including both non-digital and digital channels, paid and owned
- Collaborate with I.T. to Integrate technologies into marketing processes, assisting agency partners and marketing teams
- Support the alignment, mapping and integration of marketing data and donor data across platforms, i.e. lead gen and CAPI Meta
- Serve as the primary admin for the DAM (digital asset management) and marketing productivity tools; i.e. Teams, Jira, Monday, Canva, Khoros, Lytho, Litmus
- Be the primary librarian and governance lead for the DAM
- Train and support team members on marketing productivity systems, helping with the use of tools and troubleshooting’s
- Manage marketing billings, contracts, and resourcing activities including Companion, Ariba & Open Text
- Partner with procurement on contract renewals, vendor set up, legal reviews, contract signatures and purchase orders
- Identify and document processes to maximize resource efficiency and improve usage of marketing technology
- Ensure processes are communicated and facilitate compliance of the processes
Preferred Qualifications
- MBA Preferred