Marketing Manager
| Company | WTW |
|---|---|
| Location | Chicago, IL, USA |
| Salary | $Not Provided – $Not Provided |
| Type | Full-Time |
| Degrees | |
| Experience Level | Senior |
Requirements
- Develop and implement marketing plans that align with the company’s goals and address the specific needs of the natural resources sector in the Americas
- Produce high-quality marketing content that showcases the company’s expertise and solutions
- Manage and optimize digital marketing campaigns, including SEO and social media
- Evaluate marketing campaigns through analysis of digital data to ensure that the activity is helping the company to achieve its sales goals
- Develop and maintain a good understanding of the products, services and solutions that the Natural Resources offers to clients
Responsibilities
- Create and deliver the marketing plan for the Americas and all its elements and tactics within agreed timelines and budgets
- Coordinate and liaise with regional and global marketing colleagues including the Centers of Excellence (Communications, Design, PR, Digital and Research/Analytics)
- Plan and execute digital and face-to-face client events and conferences
- Manage the Natural Resources marketing mailing activity for the Americas using our digital mailing tools
- Liaise closely with relevant sales teams to ensure connectivity through all stages of marketing delivery
- Oversee the Natural Resources marketing budget for the Americas to ensure efficient and effective use of resources
- Support the execution of global marketing initiatives for the Natural Resources business
Preferred Qualifications
-
No preferred qualifications provided.